Byway Endeavors launched of Laughable, a comedy discovery app available for free on the Apple App Store. Laughable makes it easier than ever for users to discover comedy-focused podcasts—and for comedians to grow their fan bases and develop their business.
What makes Laughable unique is that it’s the world’s first personality-driven podcast app, with customized profiles for over 1,000 of the world’s top comedians. These profiles provide easy access to podcast episodes on which a comedian has appeared, in addition to links to their website and social media accounts like Instagram, Twitter, and Facebook.
“We’ve built these profiles to be a new center of gravity for comedians online,” said Ned Kenney, Laughable’s co-founder and CEO.
Laughable offers an expertly curated menu of podcast episodes from across the comedy world, taking the work out of finding worthwhile content, which is too often a time-intensive and frustrating undertaking—even for the most tech-savvy among us.
“Everyone loves comedy, but it’s still hard to find content you’ll love and avoid content you won’t. We’re using technology to fix that,” Kenney said.
Given comedy’s inherently viral nature, the app enables users to share content with their friends through Twitter, Facebook, WhatsApp, email, and SMS. Importantly, recipients of shared content do not need to download the app in order to listen; they can simply use Laughable’s web-based media player.
Other key features of the app include the ability to download content locally for offline listening and search functionality for looking up podcast series, episodes, and artists.
Kenney, whose team is based in New York City, reinforced Laughable’s dedication to serving the interests of not only users, but also comedians. “Comedians are our modern-day poets and philosophers, and we’re focused on helping them get all the credit they deserve in terms of both attention and revenue. Podcasts are just the beginning.” For information about Laughable’s vision to expand beyond podcasts and become a global marketplace for comedy, go HERE.
